Even if you don’t know what Shopify is, you must have surely heard of this term. Countless merchants around the world have used Shopify to build their e-commerce websites. You might have also randomly checked out an aesthetic website with an initiative UI, and noticed ‘powered by Shopify’ in the footer.
Shopify is the go-to solution in building an e-commerce platform from scratch. The best feature about it is its UI simplicity which even a beginner can use. Moreover, it’s also personalizable, especially for someone who has a very basic understanding of HTML and CSS knowledge.
It shows that the website has been made using Shopify.
If you check out the first two links above, you’ll notice that nowhere in the website (i.e. the footer) is the phrase ‘powered by Shopify’ seen on screen.
What effect do you think this removal has on you as - say - a first-time visitor?
Here are some observations:
A dropshipping store is a liaison between a wholesaler and a customer. The catch is that there is no holding of inventory. When you place an order, the e-commerce owner behind the screen directly ships your order from the wholesaler to you.
Easy business setup, but consumers can sometimes feel rattled by the seemingly dubious nature of these kinds of stores.
The store is aesthetically pleasing. It has an aura of authenticity. You’re pulled in by the credibility it presents. This is no dropshipping store. It’s a real brand selling rock-solid products to you from its own inventory.
It makes visual navigation of the website easier. Moreover - you may not notice this - but some online business-owners add other important features of the purchasing experience in the space where ‘powered by shopify’ used to be e.g. no hidden fees, fast delivery, 100% original etc.
This specific information is also much more useful to you as a potential customer. You have a better understanding of the terms and conditions.
Now, the question is how do you actually remove this tiny troublesome line from your own online store?
Voila, you’re done! Bonus step: after saving the changes, you can go to ‘Online Store’ again, select the theme you just edited, and then click on ‘View Your Store’. Can you still see the ‘powered by shopify’ line on the footer?
Here’s a link to help with the process visualization from Shopify itself.
And, you’re done! Don’t forget to immediately check out the new changes in your store. Follow the same procedure as you would for choosing option #1 above.
And, you’ve done it. The changes are now permanent.
Important note: If your Shopify store has more than one theme, you will have to repeat the steps for each theme.
Now, you can make your website sleeker and more personalized. Build an authoritative brand image.
So what if you used Shopify to form your website? It’s not important for your audience to know this. What’s important for them is the seamless online experience you can now provide better by having removed ‘powered by Shopify’.
This easy guide is a must-read walkthrough for any Shopify user, irrespective of the experience level.
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